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分享链接 · https://openimages.ajiang.me/p/2071690829194998003/

camera_lens · macrocolor_palette · warm-tonescomposition · close-upcomposition · low-anglecomposition · multi-panelmood · playful
提示词(原文,逐字保留)
Create a 15-second vertical 9:16 Instagram Reels beer commercial based on the attached storyboard and product references. Style: premium cute Pixar-inspired 3D animation, cinematic macro product advertising, warm modern bar, glossy reflections, shallow depth of field, golden beer, realistic foam, cold condensation, satisfying miniature-world action.
Core idea: tiny adult workers in green uniforms and white helmets prepare a giant Heineken bottle and giant Heineken draught glass. The product is always the hero: huge, dominant, elegant, clean, refreshing. Workers are always tiny, much smaller than the bottle or glass, like a miniature construction crew. Keep their design consistent in every shot.
Use the bottle reference for the exact green Heineken Original bottle shape, cap, neck, label structure, red star and premium look. Use the glass reference for the tall slender draught glass shape, narrow waist, Heineken logo near the top, golden beer, foam and condensation. The final shot must show the same glass EMPTY, because the customer took it and drank it in the previous shot.
Timeline:
0.0–1.2s Viral hook: extreme low-angle macro reveal of a giant Heineken bottle towering over tiny workers on a bar counter. Workers run in with tools and ladders; one uses a tiny megaphone. Fast smooth push-in, warm bar bokeh.
1.2–2.7s Setup: giant empty Heineken draught glass dominates frame. Tiny workers roll in a keg, carry ice cubes, place ladders and prepare tools. Camera tilts upward to exaggerate scale.
2.7–4.2s Glass polish: tiny workers polish the huge empty glass and logo from ladders. Add satisfying sparkle highlights and clean reflections. Smooth macro orbit.
4.2–5.8s Perfect pour: golden beer flows from tap into the giant glass. Tiny workers operate the tap, guide the stream and monitor the level. Rich bubbles, cinematic slow-motion liquid, premium reflections.
5.8–7.2s Foam control: creamy foam rises. Tiny workers around the rim shape and inspect the foam like engineers. Make the foam realistic, thick and appetizing.
7.2–8.7s Cold finish: finished beer glistens with condensation. Tiny workers spray cold mist and add sparkling droplets. Premium refreshing look with warm bar background and cool vapor.
8.7–10.2s Transport: giant finished glass moves on a tiny trolley. Several miniature workers push and pull with exaggerated effort. Product remains majestic. Smooth side-tracking shot, subtle comedy.
10.2–12.3s Customer takes it: a real adult hand enters, grasps the Heineken glass and lifts it away. Tiny workers proudly guide it and celebrate. Camera follows the glass slightly upward.
12.3–13.6s Enjoyment implied: quick elegant close-up transition as the glass moves out of frame, golden highlights flash, workers look up expectantly. No intoxication, no excessive drinking.
13.6–15.0s Empty glass payoff: final hero shot of the same tall Heineken glass now empty, with foam residue and condensation. Tiny workers cheer around the base under warm cinematic light. Subtle sparkles and bokeh. End centered and loopable.
Camera: dynamic but smooth macro lens, low angles, push-ins, gentle orbit shots, side tracking, crisp product focus, shallow depth of field. First second must be scroll-stopping. Make the video satisfying, charming, premium, replayable and viral for Instagram.
Audio suggestion: upbeat catchy music, tiny footsteps, tool sounds, glass polishing, beer pour, fizz, mist spray, tiny cheering.
Negative prompt: no small product, no large workers, no weak scale contrast, no wrong bottle shape, no wrong glass shape, no full glass in final shot, no children, no drunk behavior, no spilled beer, no dirty bar, no horror mood, no dark depressing lighting, no flat vector style, no low detail, no random text overlays, no subtitles, no captions, no watermark, no extra logos, no misspelled brand text, no chaotic camera, no floating objects, no broken glass.
中文译文
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根据附件中的分镜和产品参考,制作一条15秒竖屏9:16的Instagram Reels啤酒广告。风格:高端可爱皮克斯风格3D动画、电影级微距产品广告、温暖现代酒吧、光泽反射、浅景深、金黄啤酒、真实泡沫、低温冷凝、令人舒适的微缩世界场景。
核心创意:穿着绿色制服、戴着白色安全帽的成年微型工人,准备一瓶巨型喜力啤酒瓶和一杯巨型喜力生啤杯。产品始终是主角:巨大、醒目、优雅、干净、清爽。工人始终非常渺小,远小于瓶子或杯子,就像一支微型施工队。在每个镜头中保持工人设计一致。
瓶子参考用于还原喜力原味绿瓶的确切形状、瓶盖、瓶颈、标签结构、红色五角星和高端外观。杯子参考用于还原高瘦生啤杯的形状、窄腰身、靠近杯口的喜力标志、金黄啤酒、泡沫和冷凝水。最终镜头必须展示同一杯子是空的,因为顾客在上一镜头已经拿走并饮用了。
时间线:
0.0–1.2秒 病毒式吸睛开头:极端低角度微距展示吧台微型工人上方,巨型喜力瓶拔地而起。工人们带着工具和梯子跑来;其中一名工人拿着微型扩音器。快速平滑推镜,温暖酒吧背景虚化。
1.2–2.7秒 准备场景:巨型空喜力生啤杯占据画面主体。微型工人滚入酒桶、搬运冰块、架好梯子、准备工具。相机向上倾斜放大尺寸反差。
2.7–4.2秒 擦拭杯子:微型工人站在梯子上擦拭巨型空杯和杯身标志。添加令人舒适的闪耀高光和干净反射。平滑微距环绕运镜。
4.2–5.8秒 完美倒酒:金黄啤酒从酒头流入巨型杯子。微型工人操作酒头、引导酒流、监控液位。丰富气泡、电影级慢动作液体、高端反射效果。
5.8–7.2秒 泡沫修整:绵密泡沫升起。杯口周围的微型工人像工程师一样修整和检查泡沫。让泡沫真实、绵密、诱人。
7.2–8.7秒 冰镇收尾:成品啤酒泛着冷凝水的光泽。微型工人喷洒冷雾并添加闪耀水珠。温暖酒吧背景搭配冷雾,打造高端清爽外观。
8.7–10.2秒 运送成品:制作完成的巨型杯子放在微型推车上移动。几名微型工人夸张用力推拉。产品始终保持宏伟感。平滑侧跟镜头, subtle 喜剧效果。
10.2–12.3秒 顾客取杯:一只真实成年人的手进入画面,握住喜力杯子将其拿走。微型工人自豪地引导并庆祝。相机跟随杯子微微向上移动。
12.3–13.6秒 暗示饮用:杯子移出画面时快速优雅的特写转场,金色高光闪烁,工人充满期待地抬头。禁止醉酒、禁止过量饮酒。
13.6–15.0秒 空杯收尾:最终主角镜头展示同一高型喜力杯现在为空,残留泡沫和冷凝水。温暖电影级灯光下,微型工人在杯底周围欢呼。 subtle 闪光和背景虚化。结尾居中可循环。
相机要求:动态但平滑的微距镜头、低角度、推镜、轻柔环绕运镜、侧跟、清晰产品对焦、浅景深。第一秒必须留住下滑视线。让视频令人舒适、迷人、高端、可重看、适合Instagram病毒传播。
音频建议:欢快 catchy 音乐、微型脚步声、工具声、擦杯声、倒酒声、气泡声、喷雾声、微型欢呼声。
负面提示词:禁止小产品、禁止大工人、禁止尺寸反差不明显、禁止错误瓶型、禁止错误杯型、禁止最终镜头是满杯、禁止儿童、禁止醉酒行为、禁止洒出啤酒、禁止脏乱吧台、禁止恐怖氛围、禁止黑暗压抑灯光、禁止扁平矢量风格、禁止低细节、禁止随机文字叠加、禁止字幕、禁止说明文字、禁止水印、禁止额外logo、禁止品牌文字拼写错误、禁止混乱运镜、禁止漂浮物体、禁止破碎玻璃。
来源与署名
原文由 @lukasersil 发布在 X:查看原推文。 本页逐字保留原文并提供机器翻译的中文解读;版权归原作者所有。
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